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Lenco Supplies

Elevating the Home Improvement Experience

Lenco Supplies, a family-owned haven for home improvement enthusiasts, faced a critical challenge: their outdated website was frustrating customers and losing ground to industry giants. They approached us with a vision to not just redesign their website but to revamp their entire brand. We embraced the challenge wholeheartedly, from the ground up, redesigning their logo, visual branding, and website.
Year
2021
Agency
Newbird
Task

Visual Identity

Website Redesign

Softwares Used

Figma

Adobe Illustrator

Year
2021
Agency
Newbird
Task

Visual Identity

Website Redesign

Softwares Used

Figma

Adobe Illustrator

Key Features

  • Key Feature 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum
  • Challenge 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum
  • Challenge 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

Challenges

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Rebrand

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Website Revamp

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

Challenges

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

01
Rebrand

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

02
Website Revamp

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

03
Challenges

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

01
Rebrand

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

02
Website Revamp

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

03
Challenges

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

No items found.
No items found.
Rebrand

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Website Revamp

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

sold out

Lenco Supplies

Elevating the Home Improvement Experience

Lenco Supplies, a family-owned haven for home improvement enthusiasts, faced a critical challenge: their outdated website was frustrating customers and losing ground to industry giants. They approached us with a vision to not just redesign their website but to revamp their entire brand. We embraced the challenge wholeheartedly, from the ground up, redesigning their logo, visual branding, and website.

Key Features

  • Key Feature 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum
  • Challenge 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum
  • Challenge 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

No items found.
No items found.
sold out

Lenco Supplies

Elevating the Home Improvement Experience

Lenco Supplies, a family-owned haven for home improvement enthusiasts, faced a critical challenge: their outdated website was frustrating customers and losing ground to industry giants. They approached us with a vision to not just redesign their website but to revamp their entire brand. We embraced the challenge wholeheartedly, from the ground up, redesigning their logo, visual branding, and website.

Key Features

  • Key Feature 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum
  • Challenge 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum
  • Challenge 1:
    lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum lorem ipsum

Hidden Information: The previous website buried crucial information, leaving customers frustrated and confused, especially with freight deliveries.

Competition: Going up against giants like Home Depot and Lowes meant Lenco Supplies needed a bold, new identity.

Color Palette: I revamped the color palette to reflect Lenco Supplies' commitment to quality and their roots as a family-owned business. The palette now features earthy greens, a welcoming off-white, and a vibrant, reimagined orange that complements the brand's down-to-earth ethos.

Logo Transformation: In collaboration with the Newbird design team and illustrator, John Lamb, transformed the client's outdated logo into a woodcut-inspired masterpiece. The rugged yet inviting feel symbolizes Lenco Supplies' dedication to quality craftsmanship and customer satisfaction. It's a logo that greets customers with a warm smile, inviting them into the Lenco family.

Typography: The choice of Ebony, a sturdy slab serif font, is a nod to the world of construction. It's reliable, robust, and mirrors the values that Lenco Supplies holds dear: trustworthiness and expertise.

Transparent Navigation: The redesigned website now boasts a transparent and intuitive navigation system. I've eradicated hidden information, ensuring that customers can effortlessly find everything they need.

Streamlined Freight Delivery: Frustration with freight delivery is a thing of the past. We've streamlined the process, providing customers with clear information and options, making freight deliveries as hassle-free as possible.

Conclusion

Where Tradition Meets Innovation in Home Improvement

Lenco Supplies has emerged with a brand identity and digital platform that aligns seamlessly with their rich family-owned history. This project showcases my dedication to delivering design solutions that not only meet but exceed client and customer expectations.
FAq

Common Questions

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Interdum posuere lorem ipsum dolor. Consequat nisl vel pretium lectus quam id. Mattis enim ut tellus elementum.

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